Moshe Bar, Director
In The News
Do Thrifty Brains Make Better Minds?
N.Y. Times,
January 2012
Why New Year's resolutions are so hard to keep.
Boston Globe,
January 2012
Mind Games: Modern design memes touch our brains, but do we want to know how?
Frame,
September/October 2011
Human Memory: What did you do last Sunday?
L.A. Times,
May 2011
Pie in the Sky: Broad Thinking Brings Broad Grins.
Psychology Today,
April 2010
What do you see? Emotion may help the visual system jump the gun to predict what the brain will see.
Science News Magazine,
August 2009
How Room Designs Affect Your Work and Mood.
Scientific American,
April 2009
Nuts & Bolts - Research: Neuromarketing and the consumer brain.
Target Marketing,
November 1, 2008
The children of Boomers are legion, and they are making their own mark.
Media Magazine,
January 2008
How to win an election: Make a good first impression (in less than 250 milliseconds).
Scientific American,
October 23, 2007
Can culture dictate the way we see?
New Scientist,
May 4, 2007
La premiere impression estelle (vraiment) la bonne?
(in French)
Courrier Cadres,
October 2006
The Captain Kirk Principle.
Scietific American,
December 2002
Researchers can identify the Eureka moment.
Boston Globe,
December 18, 2001
Studies bolster idea of subliminal learning; Science: Subjects mentally registered imperceptible details.
L.A. Times,
October 25, 2001
A Face-off on brain studies: How we recognize people and objects is a matter of debate.
NewsDay,
April 3, 2001
